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Trade Marketing Manager

11/06/2026
28/08/2026
Permanent - Full Time
Hybrid
Marketing

About Jurlique

Founded in the pristine Adelaide Hills in 1985, Jurlique has been pioneering natural skincare for nearly four decades. Our iconic range is powered by botanicals grown on our own biodynamic farm and crafted locally in South Australia. We combine nature’s transformative power with advanced skin science through our unique Seed to Skin journey.

As a values-driven business, we are committed to bringing the life-force of nature to our customers while creating a team-oriented, supportive, and results-driven workplace. At Jurlique, we help our people unlock their natural expertise and flourish in their careers.

If you’re as passionate about natural skincare as we are, your next career move is clear – join Jurlique!

Job Description

About the Role

Are you a commercially driven marketer with a passion for retail, product performance, and bringing campaigns to life in-store? We’re looking for a Trade Marketing Manager to join our Marketing team in a dynamic hybrid role.

In this role, you’ll be responsible for driving sales performance and brand visibility across all retail partners and channels. Working closely with Sales, Marketing, and cross-functional teams, you’ll lead the planning, execution, and optimisation of trade marketing initiatives—from promotional campaigns and in-store activations to pricing strategy and product forecasting.

This is a highly collaborative and data-driven role that plays a key part in connecting brand strategy with commercial outcomes, ensuring strong sell-through and impactful customer experiences.


Key Responsibilities

Trade Marketing & Channel Management

  • Develop and execute promotional plans, including GWPs and tactical campaigns, to meet commercial targets across all retailers and channels
  • Partner with Sales and Marketing teams to develop channel and door growth strategies
  • Manage product ranging, assortment, and inventory optimisation to maximise sell-through
  • Lead retailer activations including co-op campaigns, trade events, and exclusivity plans
  • Oversee promotional execution in-store, including briefing VM teams and managing key events (e.g. major campaigns, hotspot activations)
  • Manage clearance and outlet channel strategies, including ranging, pricing, and promotions

Retail Partner Management

  • Build and maintain strong relationships with retail partners to maximise collaboration and performance
  • Lead planning and preparation for retailer strategy meetings, including seasonal planning presentations
  • Complete retailer templates and submissions to support product launches and promotional plans

Pricing & Commercial Management

  • Develop pricing strategies aligned to product guidelines and market positioning
  • Conduct competitor pricing analysis and market benchmarking
  • Manage pricing updates and price change processes across retail partners
  • Collaborate with Finance and internal teams to ensure accurate pricing execution and system updates

Forecasting & Product Marketing

  • Lead product forecasting across channels in collaboration with Demand Planning, Supply Chain, Sales, and Marketing teams
  • Manage product listings, samples, testers, and collateral forecasting within budget
  • Monitor and manage inventory including excess, obsolete, and short-dated stock
  • Analyse sell-through performance for campaigns, promotions, and NPD launches
  • Provide insights and recommendations to drive product growth and optimise future strategies

Financial Management & Insights

  • Manage trade marketing budgets, including tracking spend and ensuring accountability
  • Own and report on trade KPIs including sell-through, promotional ROI, retailer margins, and category growth
  • Contribute trade marketing plans and performance insights to weekly reporting
  • Leverage internal and external data to identify trends and growth opportunities
  • Continuously evaluate campaign performance and optimise future plans

Desired Skills and Experience

About You

We’re looking for a commercially savvy and analytical marketer who thrives in a fast-paced retail environment. You will bring:

  • 3–5 years’ experience in Trade Marketing, Category, or Brand/Product Management
  • Proven experience in retail, FMCG, beauty, or consumer brands
  • Tertiary qualifications in Marketing, Business, or a related field
  • Strong analytical capability, with high proficiency in Excel and data analysis
  • Experience in product launches, forecasting, and promotional planning
  • Demonstrated ability to influence and collaborate across cross-functional teams
  • Strong stakeholder management and relationship-building skills
  • Excellent communication and presentation skills
  • A proactive, solution-focused mindset with the ability to manage multiple priorities
  • Strong commercial acumen and a results-driven approach

Why Jurlique?

In exchange for your expertise and contribution, we offer the opportunity to play a key role in this South Australian born, international skincare brand. The role attracts access to a wide range of benefits:

  • Hybrid work environment – 2 days in office and 3 days from home
  • Product Discounts and Treatment Discounts
  • Annual Product Allowance
  • Service Recognition Vouchers
  • Annual Volunteer Day to give back to your community
  • Flare Perks – discounts with a wide range of brands
  • Face-to-face and online training programs to build valuable skills, including communication, presenting and leadership
  • Employee Assistance Program
  • Great Place to Work – Engagement Survey to help us deliver a flourishing workplace
  • Annual Events to celebrate important and fun moments (International Women’s Day, Self Care Day, Harmony Day, birthdays and more)
  • Quarterly Mindset and Behaviour Awards to recognise our passionate and collaborative culture

We value work-life balance and support our employees to maintain a strong sense of personal wellbeing. We are also committed to developing our people and creating opportunities for growth, with a strong focus on promoting talent from within.

At Jurlique, our mindsets and behaviours are at the heart of our success. They define how we work and ensure we bring the best version of ourselves every day:
Better outcomes together – Make it happen – Do what’s right

If you would like to learn more about us at Jurlique, please visit https://www.jurlique.com.au.

Come for Nature, Stay to Flourish.

 

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