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Consumer Brand Specialist

11/06/2026
28/08/2026
Permanent - Full Time
Hybrid
Marketing

About Jurlique

Founded in the pristine Adelaide Hills in 1985, Jurlique has been pioneering natural skincare for nearly four decades. Our iconic range is powered by botanicals grown on our own biodynamic farm and crafted locally in South Australia. We combine nature’s transformative power with advanced skin science through our unique Seed to Skin journey.

As a values-driven business, we are committed to bringing the life-force of nature to our customers while creating a team-oriented, supportive, and results-driven workplace. At Jurlique, we help our people unlock their natural expertise and flourish in their careers.

If you’re as passionate about natural skincare as we are, your next career move is clear – join Jurlique!

Job Description

About the Role

Are you a highly organised and creative marketing professional with a passion for brand storytelling and consumer engagement? We’re looking for a Consumer Brand Specialist to join our Marketing team in a dynamic hybrid role.

In this role, you’ll support the planning and execution of integrated marketing campaigns and brand activations across multiple channels. Working closely with the Head of Consumer Marketing and cross-functional teams, you’ll help bring our global brand strategy to life by supporting the development, planning and management of global brand activations. Delivering impactful consumer experiences, supporting product launches, and ensuring consistency across all touchpoints.

You’ll play a key role in coordinating campaigns from concept to execution, contributing to brand growth and engagement in a fast-paced, collaborative environment.


Key Responsibilities

Campaign & Activation Support

  • Support the planning and execution of integrated marketing campaigns across digital, retail, PR/Comms, CRM, and eCommerce channels
  • Assist in the rollout and localisation of Global Brand Activation and VM playbooks for ANZ
  • Coordinate campaign timelines, assets, and deliverables to ensure seamless execution
  • Partner with the Senior Retail Designer to deliver impactful visual merchandising (window displays, POSM, in-store activations)
  • Lead campaign WIPs to ensure cross-functional alignment and timely delivery
  • Contribute to the planning and delivery of key activations, including NPD launches and annual marketing conventions
  • Gather and interpret market and competitor insights to inform campaign planning
  • Coordinate the planning, execution and post-campaign review of secondary brand activations, from ideation through to in-market delivery

Content & Brand Support

  • Assist in briefing and coordinating creative development with the Content team
  • Ensure brand consistency across all consumer-facing channels and materials
  • Support content planning across social, CRM, eCommerce, and paid media

Influencer & Advocacy

  • Manage the day to day of the brand ambassador programs including briefing, logistics, and campaign integration
  • Assist in managing agency and external partner relationships
  • Track ambassador activity and support performance reporting

Cross-Functional Coordination

  • Work closely with Sales, Education, and Trade Marketing teams to align campaign execution
  • Assist in developing sales tools and marketing materials to support product launches
  • Work with Trade Marketing Manager to develop ANZ campaign activation decks
  • Coordinate with agencies, suppliers, and internal stakeholders to deliver on campaign requirements
  • Be a strong partner to the country marketing teams & have strong knowledge of market nuances, to ensure buy-in and successful activation at the local level.
  • Support markets in building their local marketing calendars, considering product launches and promotional timelines.
  • Support the organisation of quarterly workshops with markets to gather feedback, address challenges, and adapt activations where needed.
  • Keep markets informed of changes to global brand activation plans in a timely manner

Insights & Reporting

  • Support tracking and reporting of campaign performance and key metrics
  • Contribute to post-campaign analysis and learnings
  • Assist in gathering market insights to inform strategy

Project & Operational Support

  • Maintain campaign trackers, marketing calendars, and timelines
  • Support budget tracking and campaign-related administration
  • Assist with key marketing initiatives and projects as required

Desired Skills and Experience

About You

We’re looking for a motivated and detail-oriented marketing professional who thrives in a fast-paced environment. You will bring:

  • 2–4 years’ experience in marketing, ideally within beauty, FMCG, or consumer brands
  • Bachelor’s degree in Marketing, Business, Communications, or a related field
  • Experience supporting integrated marketing campaigns and product launches
  • Strong understanding of consumer marketing and digital channels
  • Exposure to influencer marketing and brand partnerships (highly desirable)
  • Excellent organisational skills with the ability to manage multiple priorities
  • Strong attention to detail and stakeholder coordination skills
  • Ability to interpret campaign performance data and contribute to insights
  • Strong communication and collaboration skills
  • A proactive, adaptable mindset with a willingness to learn and grow

Why Jurlique?

In exchange for your expertise and contribution, we offer the opportunity to play a key role in this South Australian born, international skincare brand. The role attracts access to a wide range of benefits:

  • Hybrid work environment – 2 days in office and 3 days from home
  • Product Discounts and Treatment Discounts
  • Annual Product Allowance
  • Service Recognition Vouchers
  • Annual Volunteer Day to give back to your community
  • Flare Perks – discounts with a wide range of brands
  • Face-to-face and online training programs to build valuable skills, including communication, presenting and leadership
  • Employee Assistance Program
  • Great Place to Work – Engagement Survey to help us deliver a flourishing workplace
  • Annual Events to celebrate important and fun moments (International Women’s Day, Self Care Day, Harmony Day, birthdays and more)
  • Quarterly Mindset and Behaviour Awards to recognise our passionate and collaborative culture

We value work-life balance and support our employees to maintain a strong sense of personal wellbeing. We are also committed to developing our people and creating opportunities for growth, with a strong focus on promoting talent from within.

At Jurlique, our mindsets and behaviours are at the heart of our success. They define how we work and ensure we bring the best version of ourselves every day:
Better outcomes together – Make it happen – Do what’s right

If you would like to learn more about us at Jurlique, please visit https://www.jurlique.com.au.

Come for Nature, Stay to Flourish.

Remember Job